Adrian Cheng's New Venture Targets Digital Revolution in Emerging Markets

Adrian Cheng, once a cornerstone in Hong Kong's real estate scene, embarks on a digital odyssey with ALMAD Group, turning towards transformative industries across global markets.

Adrian Cheng's New Venture Targets Digital Revolution in Emerging Markets

A Scion’s New Path

Adrian Cheng, formerly at the helm of New World Development, has taken a significant leap from his real estate roots to launch ALMAD Group. According to The Edge Malaysia, this new venture is set to reshape how digital assets and transformative industries operate within emerging markets.

The Vision Behind ALMAD Group

Focused on the digital realm and groundbreaking industries, ALMAD Group aims to impact entertainment, sports, media, healthcare, commercial management, and cultural tourism. This ambitious project will expand across mainland China, the ASEAN countries, and the Middle East, ensuring that the future economy is rich with opportunities.

Globalization of Culture

One of Cheng’s key initiatives is the globalization of his cultural brand “K11 by AC.” Already making strides with its Anime IP business in mainland China and the Middle East, this expansion illustrates an ongoing commitment to cultural enrichment.

A Strategic Shift

Cheng’s strategic move follows his resignation from New World Development. This change comes in a backdrop where New World faced substantial financial challenges, including a staggering US$2.6 billion loss. His departure marks a departure from the traditional family business landscape towards a future paved with digital innovation.

Previous Investments and Foresight

With a history of backing startups like Xiaohongshu, XPeng, and Micro Connect, Cheng’s track record speaks volumes of his visionary approach. The 45-year-old tycoon continues to distance himself from the family businesses, notably stepping away from Chow Tai Fook Enterprises.

Building What the Next Generation Needs

“Our mission is clear: to build what the next generation needs,” Cheng has stated, demonstrating his focus on creating an economy brimming with new possibilities for future generations. This bold endeavor promises to make waves in the digital economy landscape.

Adrian Cheng’s departure from established real estate to venture into such dynamic sectors showcases the evolution of leadership adaptable to future needs and technologies. Keep an eye on ALMAD Group as it sets the stage for digital transformation across key emerging markets.